Let’s be real…hustle culture had its moment. We wore the burnout like a badge, said yes to every opportunity like it was a lifeline, and acted like sleep was optional. Cute era. But I’m over it.
Now? I’m into softness, slowness, and strategy.
I still love tech, still build like a beast, still get things done, but I’m no longer sacrificing my sanity just to keep up. This is for anyone who’s ever been called “lazy” just for wanting a life. 
Here are 13 very real things I’d rather do than let hustle culture win (again)…
1. Build an AI clone to go to networking events for me.
And she’ll be prettier, more well-rested, and definitely won’t agree to brunch with a man who says he “loves women in tech.”
2. Start a soft life commune for overworked girlbosses.
3. Train my smart home assistant to gas me up every morning.
Alexa, play Beyoncé… but make it existential.
4. Write love letters to my future passive income streams.
“Dear etsy template shop, I miss you. Come back soon. xoxo -Vee”
5. Meditate for 10 minutes and then scroll Pinterest for two hours.
6. Create a skincare ritual so luxurious it feels like rebellion.
If the patriarchy wanted me to hustle, it should’ve made 111Skin and La Mer less effective.
7. Design a Notion dashboard that reads my mind.
And politely tells me to go outside and touch grass when I start another unnecessary business.
8. Replace my ex with a well-trained ChatGPT boyfriend.
He listens. He compliments my pitch decks. He doesn’t follow strippers on IG.
(Upgrade to GPT Plus for emotional availability.)
9. Build a lifestyle brand around naps.
Nap Theory™: Rebranding exhaustion as elegance. Our logo is a velvet eye mask.
10. Add “Soft Tech Witch” to my LinkedIn bio.
Because I cast spells and optimize your conversion funnel.
(Try me.)
11. Launch a startup that sends Negronis to tired women in tech.
Same-day delivery. Comes with affirmations and a PTO request form.
12. Let my future self handle it.
She’s smarter, richer, and has way better boundaries.
(Also she lives in a modern farmhouse with chickens and fiber WiFi.)
13. Write a list like this and call it content.
And boom. I just did.
Brand: aligned. Hustle: avoided. Mission: accomplished.
If any of this hit… you’re probably one of us.
The ones reprogramming success on our own terms. The ones choosing beauty over burnout, clarity over chaos, and maybe a well-made Negroni over a third Zoom call.
So go ahead—build slow, rest deep, and stay weird.
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