Latest Posts
Brand Names That Translate Across Boundaries
In our socially conscious era, choosing a brand name demands a keen awareness of cultural sensitivity; failure to do so can swiftly derail even the most meticulously planned products. Here is our insight into how culturally diverse creative teams can make brand names blunder-free, unique, and truly expressive—and how we did it for the legendary online dating company Match Group.
The 2 Highest Impact Tools Small Businesses can Use to Simplify Success with AI
By now, it’s become obvious: AI isn’t just a buzzword; it’s a game-changer that can reduce costs and boost profits. For small businesses, finding out how to leverage AI without feeling overwhelmed can be a challenge—but we’ve got your back.
What Is Product Design And Why Does It Matter?
Understanding the basics of product design is one of the most effective ways to work more efficiently in the digital environment. It helps you deliver user-friendly products that result in happy customers.
How Companies Turned the Coronavirus Pandemic Into an Opportunity
With an economy fuelled by human interaction, many businesses suffered from the social-distancing guidelines necessitated by the coronavirus pandemic.
Launching a company during a global pandemic
The pandemic was still somewhat of a background noise in our daily lives. The gravity of the virus didn’t start to feel real until hospitalization numbers started climbing in our beloved home of New York.
How Being Myself Earned Me a Position on OAK THEORY’s Team
Walking away from my job interview with OAK THEORY’s co-founders, Hannah Ryu and Veronica Shelton, I couldn’t escape the echo of one insightful statement that left me both insulted and blushing; “We don’t want you for your skills, we want you for your brain.”
3 Tips to Optimize Working With Clients Remotely
The coronavirus pandemic has shifted many offices to an online workspace. Even once the pandemic is over, one in six workers employees “is projected to continue working from home or co-working at least two days a week.”